Free Marketing Tools for SEO & Google Ads
Three free tools from 1hold.de: Analyse your SEO performance, calculate your optimal Google Ads budget, and find out whether SEO or SEA is better for your business.
Our free marketing tools
As a Google Ads agency and SEO consultancy in Wiesbaden, we offer three practice-proven tools that we use ourselves daily — now free for you.
🔍 Free SEO Quick-Check
Analyses 8 critical SEO factors of your website in seconds. From page speed to meta tags to structured data — with concrete recommendations and SEO score.
💰 Google Ads Budget Calculator
Calculates with real industry benchmarks how many clicks, enquiries and what cost-per-lead your monthly Google Ads budget generates — for 7 industries.
⚖ SEO vs. SEA Comparison
Interactive decision guide: Based on your budget, time horizon and business model, we recommend whether SEO, Google Ads or a combination (SEM) is the best choice.
Why do we provide these tools for free?
As a boutique agency, we believe in transparency and honest advice. These tools help you make informed decisions — whether or not you subsequently work with us.
Those who are well-informed ask better questions. And better questions lead to better results — whether you work with us or not. These tools are our contribution to more informed marketing decisions.
Frequently asked questions about the free tools
Are the tools really free?
Yes, completely free and without registration. The SEO Quick-Check, Budget Calculator and SEO vs. SEA Comparison are permanently free.
How accurate are the tool results?
The tools provide indicative values — not a final diagnosis. For precise analyses you need real keyword data, Google Search Console access and a professional SEO audit. The tools are a good starting point.
Which tool should I use first?
Recommendation: Start with the SEO Quick-Check to understand the current state of your website. Then the SEO vs. SEA comparison to find the right channel strategy. Finally the budget calculator for realistic budget expectations.
Used the tools, have questions?
We are happy to discuss the results with you and show which specific measures make sense for your business.